Marketing Strategy & Consulting
Marketing today should mean putting humans at the centre of your brand’s story, surrounding them with experiences informed by data, and ultimately making them feel validated and appreciated. To earn the attention of modern audiences, brands need to try harder. The marketing tactics of old typically large-scale and always interruptive won’t cut it.
While the role of the brand hasn’t changed, the part of the consumer surely has. Empowered by technologies that keep them connected 24/7/ 365, consumers control the flow of information and set the rules for engagement. Today, marketing is about connecting with consumers on their terms, using the data generated to deliver personalised experiences that build relationships and fit people’s lives.
With access to infinite data points and fresh insights generated by each new interaction, marketing can deliver custom strategies that integrate paid, owned and earned media channels to provide relevance with precision in a landscape that’s constantly being disrupted.
MMS has a proprietary, sprint-based marketing methodology is designed to keep a brand nimble. Leveraging data to optimise continually and find actionable business intelligence, strategic marketing blends art with science and always puts humans first – because, with the modern consumer, that’s what it takes to win.
Major Marketing Clients
Bathurst, Sydney & Gold Coast
Other Marketing Clients
Does your business need a marketing strategy?
Our process is simple – we meet with you and discuss your requirements, gaining a firm understanding of your business and what it represents. Next, our consultants will develop a series of market research drafts based on your information provided. Based on your feedback, we focus on fine-tuning the strategy that encompasses the look, shape and feel you require. Once approved, we provide you with a strategy in a variety of formats, suitable for print, web, digital, and social to name a few.